About Us

Our MISSION

BIG SPORTS is an innovative nutrition and fitness company providing cutting-edge sports supplements, products and fitness programs that allow athletes to achieve the next level of their personal and professional transformation journeys. Our mission is to build a community of athletes and health-minded individuals, inspiring a health movement that is B.I.G., built on Belief, Inspiration, and Growth.

Our Vision

Believe

Believe in your dreams and passions and pursue them relentlessly.

Inspire

Be inspired to stay disciplined and focused on your journey towards your dream.

Grow

Grow a little bit every day in your knowledge, mindset, confidence and physique.

Why Us

THE ITSREALBIG DIFFERENCE

Every decision we make is driven by one goal: helping you perform at your best.

TECHNOLOGY

We will use secure, reliable technology to provide professionals with the software tools they need to help their clients anywhere, anytime

QUALITY

We will provide quality, safe products utilizing premier nutritional and manufacturing standards.

SCIENCE

We will use ingredients that are proven to positively impact athlete performance.

TRUST

We will produce products that deliver results.

KNOWLEDGE

We are professionals, coaches, and nutrition experts with over fifty years of combined expertise. We want to inspire a knowledge movement that creates an impactful, connected health and fitness community and culture.

Our Story

BUILT BY ATHLETES,
FOR ATHLETES

Founded by competitive bodybuilders and sports scientists, ItsRealBig was born from a simple frustration: too many supplements with too little substance. Every formula is transparently dosed, third-party tested, and designed for real results.

Every ingredient backed by peer-reviewed research
No fillers, no dyes, no proprietary blends — ever
Manufactured in cGMP-certified USA facilities
Third-party tested for purity and banned substances

"From NCAA champion to IFBB Pro, Fred “Biggie” Smalls built his legacy on strength, discipline, and vision. A record-breaking athlete turned transformational coach, he’s helped over 10,000 clients exceed their limits. With world-class titles, Olympia stages, and electrifying performances, he defines excellence in motion. Above all, Fred proves that with belief and relentless work, greatness is always within reach."

FRED SMALLS

Founder, IFBB PRO

50,000+

Athletes Served

100%

Transparent Labels

4.9/5

Average Rating

Zero

Proprietary Blends

Our Journey

2019

Founded by competitive bodybuilders frustrated with underdosed supplements.

2020

Launched first 6 products with full-dose transparency. 5,000 athletes in year one.

2022

Expanded to 24 products. Partnered with NCAA and CrossFit athletes.

2024

Surpassed 50,000 athletes. Opened state-of-the-art formulation lab.

MEET THE TEAM

FRED SMALLS

Founder, IFBB PRO

MEET FRED

CHUCK DANZA

Co-Founder

Simple Process

HOW IT WORKS

From choosing your goal to seeing real results it's that simple.

Step 01

Choose Your Goal

Browse by category — muscle building, fat loss, recovery, or performance — and find formulas designed for your specific needs.

Step 02

Trust the Science

Every product is clinically dosed, third-party tested, and transparently labeled. No guesswork, no proprietary blends.

Step 03

Get It Fast

Free shipping on orders over $75. Subscribe to save 15% and never run out of your essentials again.

Step 04

See Real Results

Join 50,000+ athletes who trust ItsRealBig. Track your progress and experience the difference quality makes.

Real Results

WHAT ATHLETES SAY

Real reviews from real athletes. No paid endorsements, no fluff just honest results.

4.9

6,200+

Verified Reviews

97%

Would Recommend

Swole is the goal, size is the prize. What I like most is it gives me the pump without the bloat

@mace_ventura_89

Amanda Macey

Stay Swole

Biggie Fuel gives me intense energy with no crash

@steady_33

Eddie Papiro

Biggie Fuel

When I use blue heat I get the best sleep I’ve ever experienced and I feel I wake up leaner!

@chelsearaepaints

Chelsea Federer

Blue Heat

I use RMR throughout my workouts to give me that extra boost of energy that really lasts. It helps me stay hydrated during workouts and recover quickly after.

@monikaagrace

Monika Smalls

RMR

I love feeling the fat burning effect without the stimulant, but my favorite part of this product is being in control of the experience and having the option to add the extra caffeine capsule if I feel like I need it or to leave it out if I don’t!